Glossop, Town Planning Firm Brand Refresh

Design best practice for a progressive town planning ﬁrm.

Updating a brand identity to represent everything that good planning promotes: clear, accessible and appealing design.

Glossop brochure, folded black and white leaflet with a yellow accent

Glossop business card, black embossed monogram on a letterhead with contact details

Marketing

The Glossop branding solution called for a multi-channel implementation that offered a seamless experience in print and on screen. With both a fresh visual palette and voice for the company, the result is a departure from the expected.

A clean and strong logo device is complemented with personalised imagery and assured, direct language. Through distinctive and well organised marketing materials, the Glossop team is presented to its clients as professionals, leaders and collaborators in a thoroughly 21st century convention.

Glossop website on an iMac mockup, homepage with a tower image and a monogram

“With both a fresh visual palette and voice for the company, the result is a departure from the expected.”

Glossop website on an iMac mockup, team page with a strip of staff headshots

Glossop website on a dark iMac mockup, team page with a large portrait

Glossop, black and white group portrait of a team in matching sweaters

“With both a fresh visual palette and voice for the company, the result is a departure from the expected.”